November 27, 2023

What's Your Mission Statement?

A company creates a mission statement to help explain its core values, its purpose, and its goals. As I started to work on a specific mission statement for Good Vibes Wellness, I realized it was probably a really interesting exercise for each of us to think of ourselves and "a brand" and come up with our own mission statement. What do we stand for? What do we believe in? Can we summarize who and what we want to be in the world in a single sentence (okay, maybe 2 sentences)?